INSIGHTS AND RESEARCH

Integra Digest: Megatrends - Emerging Markets

Emerging Markets Megatrend

Integra Digest

Emerging markets are often linked to high investment risk, and this can often deter investors from deploying capital into truly exceptional companies. Emerging markets tend to have less government regulation in place and are seen as having higher volatility, both politically and economically. However, the BRIC countries (with Argentina, Iran, and Saudi Arabia alongside them) are beginning to show time and time again that investment into emerging markets can be safer, for reasons of higher capital appreciation, and needless to say, cheaper.

The Western and US economies have long been considered the breeding ground for unicorns and innovation (most notably Silicon Valley), however, the saturated seed and pre-seed market may be proving itself to be oversaturated. G7 countries will soon be replaced as hubs for innovation and technology by Asia, Africa and Latin America as a result of rapid economic, population and middle-class growth.

Such geo-political and economic power shifts are the reason why our Better Future Fund focuses on Latin American founders and start-ups. While emerging markets may be on the rise, they still carry a stigma of risk which in turn leads to their under-valuation. At Integra Groupe, we seek to change such views. Latin America presents a unique investment opportunity. Why? There is regional and local conviction to capitalise on opportunities by challenging the traditional systems in place to create better outcomes for local and wider communities, tackling real pain points and improving lives for the current and future generations. Latin American founders are fearless, driven, and resilient and their initial initiatives soon prove to be the backbone of becoming market leaders.

The Better Future Fund currently has 7 world-class portfolio companies who scale disruptive solutions to solve big challenges:

Almaya - Deathtech
Almaya

OYE - Mental Well-being
OYE

Siglo - Telecom
Siglo

Sellrs - Ecommerce
Sellrs

Cuéntame - Mental Health
Cuéntame

Kurios

Plenna

Integra Groupe generates differentiated return streams, transforms game-changing ideas into incredible business and aims to improve 10 million lives in the coming years. By mitigating any risks, doing thorough due diligence, and a differentiator which allows us to access the best investment opportunities, Integra Groupe has invested in EdTech, HealthTech, FemTech, E-Commerce, Telecom, and surprisingly DeathTech. Emerging markets showcase precisely how early-stage companies are driven to change the world for the better and greener, making it a better place for all. With Latin American VC continuing to pick-up into the second half of 2022 there is no doubt our portfolio will expand.

Yours should too.

Integra Groupe

September 29, 2022